Media coverage is a crucial component of a successful PR campaign.

At Bospar the team works diligently to secure, on an ongoing basis, significant coverage—ranging from corporate and product news to thought leadership and customer-focused content—for our clients.

This month we’ve secured over 350 placements in various outlets ranging from lifestyle publications such as InStyle and TravelPulse and financial publications including PYMNTS.com and Bloomberg Business to tech-focused publications such as Engadget and Wired.

Here are our August client coverage highlights:

1010Data

• Bloomberg: Robot Funds and Bank Regulation
• Financial Times: Investors switch from humans to algorithms
• RetailDIVE: Study: Macy’s Likely to Shutter Most Stores in Midwest
• AdvertisingAge: Is Your Local Macy’s on the Closures List?

Alertsec

• Engadget: The Link Between Encryption and Trust

Aryaka

• SDxCentral: 9 SD-WAN Startups Worth Watching
• CRN: Why It’s Better Being A Channel Marketing Executive

BigPanda

• CNET: IT departments driven batty by alerts
• Information Management: The Reinvention of Monitoring
• InsideBIGDATA: How to Avoid Traffic Jams – On the Road and In IT Ops
• SDTimes: What real-time data streaming means for the enterprise

Ebates

• CNBC: Back to school shopping’s new twist: Retail apps with discounts
• WIRED: This Money-Saving App Bugs Retailers and Gets You Refunds
• U.S. News & World Report: What if You Can’t Afford Your Kids’ School Supplies?
• InStyle: How Much Would Hollywood’s Most Iconic On-Screen Weddings Actually Cost IRL?

Fugue

• The Next Platform: Getting Cloud Out of a Fugue State
• Network World: New Products of the Week 08.15.16
• Cloudwards: Fugue Cloud Management Tool Launched for AWS
• TechTarget: Programmable Infrastructure Fends off Configuration Drift

ScaleArc

• App Developer Magazine: Report Indicates Consumer Software Seen as More Reliable Than Enterprise
• SDTimes: Consumer-grade software is new standard for today’s apps
• Virtual Strategy Magazine: Interview with Justin Barney, CEO of ScaleArc
• Database Trends and Applications: The Power – and Challenges – of Today’s Modern Databases

SmartRecruiters

• CIO: Why it’s time to dump your outdated applicant tracking system
• PCMag: If You Don’t Upgrade Your HR Tech, Your Employees Might Leave
• Credit.com: The Best Jobs for Entry-Level Workers
• Patch: Looking for an Entry-Level Job? Sales Positions Lead Nation in Availability

SOASTA

• SDTimes: What real-time data streaming means for the enterprise
• MarTech Advisor: Building Your Own ‘Starship Enterprise’ to Monitor and Manage Digital Marketing Performance.
• App Developer Magazine: RUM Testing Comes to SOASTA’s DPM Platform
• APMdigest: Back to School: 2 Seconds Will Make or Break Mobile Retailers

Switchfly

• CNBC: Saving reward points and miles isn’t a sound money strategy
• TravelPulse: What Are Americans’ Most, Least Favorite Ancillary Travel Services?
• The Washington Post: Frequent-flier programs could face tighter regulation — if customers speak up.

Viewpost

• PYMNTS: Viewpost Inks Partnership With Bank of America
• Business Insider: Bank of America strengthens digital business-to-business offerings
• PaymentsSource: Can Social Payments Work for Paper-Intensive Businesses?
• Orlando Business Journal: Maitland tech firm lands partnership with Bank of America

Our clients tell us that our ability to achieve measurable results and extend PR program ROI is what differentiates us from other agencies. Let us know if you agree!