Supplyframe
Aligning Electronics Demand with Supply
CHALLENGE
Supplyframe is the leading design-to-source (DSI) intelligence platform for the global electronics value chain. Amid COVID-19 and worldwide supply chain crises, the company turned to Bospar to increase brand visibility among U.S. and overseas markets, including China.
SOLUTION
Bospar developed a multi-layered program that would insert Supplyframe into important conversations around supply chain management and, by extension, propel the company to a new level of stature within the business community.
RESULT
Bospar has increased Supplyframe’s media presence by 195% since the start of our engagement. Coverage spans top-tier outlets and key trades including Forbes, Reuters, The Wall Street Journal, Spend Matters, Supply & Demand Chain, Supply Chain Dive, Supply & Demand Chain Executive, FreightWaves, IndustryWeek, FierceElectronics, Supply Chain Digital, Supply Chain Matters and more. Supplyframe was acquired by Siemens AG in 2021.