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Bospar PR Puts San Francisco Bay Area Companies on the Map

If you’re a San Francisco Bay Area company looking to boost your visibility, Bospar is your go-to public relations powerhouse. We don’t just get you noticed – we use PR to put you on the map.

At Bospar, we specialize in turning innovators into industry leaders and adding positive fuel to established companies’ fire with strategic media relations services, influencer marketing, bold thought leadership, brand reputation management and rock-solid crisis communications.

Whether you’re in need of B2B PR or want to reach a consumer audience, Bospar’s dynamic public relations professionals can work with you to create outstanding brand awareness campaigns and compelling press releases, social media postings and media pitches that help you land high-impact coverage in top-tier national outlets, influential tech trades, sector-specific publications and the most trusted local San Francisco media – empowering you to grow.

Our PR professionals, many of whom are based in the San Francisco area, know how to appeal to national, local San Francisco Bay Area and tech media in California and beyond. In fact, Bospar co-founder and principal Curtis Sparrer is a board member of The Society of Professional Journalists, Northern California and the San Francisco Press Club, of which he is president.

Here’s a small sampling of how our media know-how and relationships and Politely Pushy approach have yielded meaningful coverage for our clients to move their businesses forward.

For Berkeley, Calif.-based Raisewell Ventures, our tech PR agency secured on-camera interviews with Scott McGrew of KNTV-SF (NBC); morning and evening spots with journalist Kara St. Cyr and inclusion in segments with Reed Cowan, Julie Goodrich and Ryan Yamamoto of KPIX-TV. Bospar’s media outreach also lead to the client’s commentary and photo being featured in the SiliconANGLE article “Venture investors see DeepSeek accelerating AI market growth.”

Our PR pros have also delivered amazing results for many other Bay Area clients, including:

  • Alloy.ai, a San Francisco business helping brands overcome supply chain complexity
  • AppDirect, a San Francisco-based B2B subscription commerce platform company
  • Betterworks, a Menlo Park-based performance management business
  • Beyond, a San Francisco company catering to short-term rental managers and owners
  • Conversica, a San Mateo company providing conversational AI agent solutions
  • Healthline, a provider of health information, headquarters in San Francisco 
  • Instabug, an AI-powered mobile observability platform company out of San Francisco 
  • Landbase, a Mountain View firm offering the world’s smartest GTM automation platform 
  • LendingClub, a financial services company headquartered in San Francisco
  • MariaDB, a database innovator with headquarters in Silicon Valley and Ireland
  • Monte Carlo, a data observability unicorn operating out of San Franciso
  • NextFlex, a San Jose-based consortium advancing U.S. electronics manufacturing
  • Orby, an enterprise AI automation company based in Mountain View
  • San Francisco Pride, an organization educating the world on LGBTQ+ issues
  • SingleStore, a database management provider out of San Francisco
  • Soasta, a website and web application testing company based in Mountain View
  • VARO, a San Francisco company which is working to change banking as we know it
  • Yellowbrick, a data warehouse solution provider based in Mountain View

The B2B PR campaign that Bospar created and the funding story by reporter Kyle Wiggers of VentureBeat that Bospar secured for San Francisco-based Alembic also really moved the needle. The media coverage of this Bospar client, an innovative sales software startup, attracted the attention – and, ultimately, the business – of none other than NVIDIA CEO Jensen Huang. 

Bospar’s politely pushy outreach and our approach of using the client’s seed funding to talk about its innovation rather than just sharing a dollars-and-cents story, also yielded coverage about the California company in Bloomberg (Priya Anand reporting), Business Insider (Darius Rafieyan reporting) MarketWatch (Jon Swartz reporting), Daily Mail.com (Julie Jamot reporting and widespread syndication) and yet another VentureBeat article (Michael Nunez reporting).

Screenshot of Eric Chemi, Jon Swartz and Sharon Goldman from Press Play webinar.

Want to learn what Bospar can do for you?

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